The Prime Minister isn’t the first Conservative leader to get to grips with new media
Not really. People who study these things point out that politicians have never been shy of new technology that might connect them to voters. Dr Nicholas Allen, senior lecturer in politics at Royal Holloway, notes that “prime ministers have always sought to engage with new forms of media, and rightly so.”
Tim Bale, professor of politics at Queen Mary University of London and a historian of the Conservative party, points to five other moments that show the Prime Minister’s big interview with the BuzzFeed is nothing new:
“Stanley Baldwin, for instance, was the first effective user of broadcasting and film.
Stanley Baldwin addresses the nation in 1935
“Winston Churchill, while he made hardly any appearances on TV managed to make his speeches work on radio as well as they did in the Commons.
Churchill in January 1950 mucks around as he records an election message
“Harold Macmillan, after a distinctly dodgy start, eventually got the measure of television.
Macmillan stars in a 1955 party political broadcast
“Margaret Thatcher was the first politician to make a point of making appearances on easy-listening Radio 2 and apparently non-political TV shows.
Thatcher gets asked to jump at the end of a TV interview
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